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DIRECTV SELECTS XPEDITE FOR ITS messageREACHSM SERVICES
EATONTOWN, N.J., January 30, 2001 - Xpedite (www.xpedite.com), a global leader in multimedia information distribution and business unit of Ptek Holdings, Inc. (NASDAQ: PTEK; www.ptek.com)today announced that DIRECTV, Inc., the nation's leading provider of digital satellite television entertainment, is using its e-mail service messageREACHsm to deliver DIRECTV's popular e-newsletter. More than 90,000 DIRECTV customers receive "News@DIRECTV.com," a monthly newsletter that highlights upcoming programming and company news. messageREACH is an outsourced e-mail service that provides control, tracking, security, personalization and automated administration for high volume e-mail messaging applications.
DIRECTV is the latest well-known company to join Xpedite's list of messageREACH customers. In the last few months, Xpedite also has added Nasdaq, Dell Computer Corporation (France), and Texas Instruments to its messageREACH customer base. Revenue and volume for messageREACH increased more than 134% in the third quarter of 2000 compared to the second quarter of 2000.
"We have seen tremendous growth for messageREACH in a short time, and the addition of DIRECTV to our client roster is another validation of the quality of our service," said Matthew McGill, Xpedite's Director of Business Development for messageREACH. "We will continue to leverage our existing global customer base and target key vertical markets such as financial services and publishing to build on our position as the global leader in multimedia information distribution."
According to eMarketer, 61% of medium to large-sized companies in the United States are currently implementing e-mail marketing into their business strategies to target prospects and customers. By 2003, the number of permission-based e-mails received per week will increase 142%, including messages from opt-in lists, sponsored newsletters and discussions groups.
About DIRECTTV, Inc.
DIRECTV is the nation's leading digital satellite television service provider with more than 9.5 million customers. DIRECTV and the Cyclone Design logo are registered trademarks of DIRECTV, Inc, a unit of HUGHES Electronics Corporation. HUGHES is the world's leading provider of digital television entertainment, and satellite and wireless systems and services. The earnings of HUGHES, a unit of General Motors Corporation, are used to calculate earnings per share attributable to the General Motors Class H common stock (NYSE: GMH). Visit DIRECTV on the World Wide Web at www.DIRECTV.com.
About Xpedite
Xpedite (www.xpedite.com) is a global leader in multimedia information distribution and a business unit of Ptek Holdings, Inc. (NASDAQ: PTEK). The company offers a full range of electronic-, voice-, and fax-based information distribution and data messaging services using the company's worldwide network. Xpedite processes up to eight million messages a day, and was cited by IDC as the worldwide leader in fax services. The company's messageREACHsm (www.messagereach.com) services offer the most robust outsourced e-mail applications available, providing control, tracking, security, personalization, and automated administration for high volume e-mail distribution. Xpedite's diverse client base includes such industry leaders as Boeing, Bank One, Marriott, Merck, Xerox, Chase Manhattan, as well as 40% of all Fortune 500 companies. Xpedite has sales offices in 30 locations throughout the United States and 25 international offices, including Tokyo, London, Sydney, Seoul, Singapore, Brussels, Munich and Paris.
About Ptek Holdings, Inc.
Ptek Holdings, Inc. (NASDAQ: PTEK) is a network of leading Internet and business-to-business service providers. Ptek's business units include Xpedite, Voicecom and Premiere Conferencing. The Company's PtekVentures investment unit has ownership interests in 16 companies, including Healtheon/WebMD (NASDAQ: HLTH), S1 Corporation (NASDAQ: SONE), and WebEx (NASDAQ: WEBEX). Ptek leverages the technologies, management expertise, market channels and capital of its network to drive growth and promote market leadership throughout its operating and network companies.
Ptek Holdings corporate headquarters is located at 3399 Peachtree Road NE, The Lenox Building, Atlanta, GA 30326. Additional information can be found at www.ptek.com.
Editor's Note: For investor relations inquiries, please contact Eric Martin, (404) 504-2461 or eric.martin@ptek.com
# # # Statements made in this press release, other than those concerning historical information, should be considered forward-looking and subject to various risks and uncertainties. Such forward-looking statements are made pursuant to the 'safe harbor' provisions of the Private Securities Litigation Reform Act of 1995 and are made based on management's current expectations or beliefs as well as assumptions made by, and information currently available to, management. A variety of factors could cause actual results to differ materially from those anticipated in Ptek's forward-looking statements, including the following factors: Ptek's ability to manage its growth and to respond to rapid technological change, the development of alternatives to Ptek's products and services and risk of obsolescence of its products, services and technology; new products and services must gain acceptance in the marketplace; Ptek's strategic investments in early stage companies, which have limited operating histories and
are subject to significant risks, may not be successful and returns on such strategic investments, if any, may not match historical levels; the value of Ptek's business may fluctuate because the value of some of Ptek's strategic equity investments fluctuates; Ptek's strategic investments in companies that are subject to Securities Exchange Act of 1934 reporting requirements are subject to the risks disclosed by those companies in their public filings; Ptek may incur significant costs and be forced to make disadvantageous business decisions to avoid investment company status, and Ptek may suffer adverse consequences if it is deemed to be an investment company; Ptek's ability to develop effective marketing, pricing and distribution strategies for new products and services; competitive pressures among communications services providers, including pricing pressures, may increase significantly; costs or difficulties related to the integration of businesses and technologies, if any, acquired or that may be acquired by Ptek may be greater than expected; expected cost savings from past or future mergers and acquisitions may not be fully realized or realized within the expected time frame; revenues following past or future mergers and acquisitions may be lower than expected; operating costs or customer loss and business disruption following past or future mergers and acquisitions may be greater than expected; the success of Ptek's strategic and other distribution relationships, including the amount of business generated and the viability of the strategic relationships, may not meet expectations; Ptek may experience adverse results of pending or future litigation or adverse results of current or future infringement claims; failure of the platforms and network infrastructure utilized in providing its services could cause an interruption in Ptek's services due to the; risks associated with expansion of Ptek's international operations; general economic or business conditions, internationally, nationally or in the local
jurisdiction in which Ptek is doing business, may be less favorable than expected; legislative or regulatory changes may adversely affect the business in which Ptek is engaged; and changes in the securities markets may negatively impact Ptek.
For a detailed discussion of these and other cautionary statements and factors that could cause actual results to differ from the Company's forward-looking statements, please refer to the Company's filings with the Securities and Exchange Commission, especially in the "Factors Affecting Future Performance" included in the Management's Discussion and Analysis section of the Company's Form 10-K for the fiscal year ended December 31, 1999 and in subsequent filings filed with the Securities and Exchange Commission.
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